Services for VC partners, startup founders, and product managers

Research needs assessment

Tailored to startup founders, this service includes an in-depth interview of founders with Tomer, followed by his assessment of what research with users (or potential users) is most beneficial for the startup at that moment in time. Optionally, it can also include work with the founders on conducting that research.

Estimated duration: 2 hours (not including the recommended research itself)


Research planning

Get advice about matching your questions about users (or potential users) with the right research methodology. Have Tomer review your research plan before you run with it. Get actionable feedback and pointers to ensure you get valid and reliable research outcomes.

Estimated duration: 60 minutes


Product design assessment

Need a second eye from a seasoned design thought leader with 20+ years of experience? Tomer will ask you for a brief product walkthrough and then come up with a detailed 90-minute meeting with you and your team with the highlights of the assessment findings. This service is tailored specifically for VCs in the due diligence process who are trying to assess whether or not a startup is meeting user needs. It is also great for founders and PMs who don’t have in-house design resources and want to understand the quality of their product design.

Estimated duration: 4 hours


UX measurement practices

Establish a UX measurement and metrics practice for your team. Tomer will advise on defining, implementing, and promoting UX measurements across your team and organization. The service includes defining UX measurement goals, selecting the right metrics to measure those goals, guidance in designing and implementing a measurement plan, help collecting and analyzing data, and support interpreting and communicating findings.

Estimated duration: Four 30-minute sessions